Publicatii

Editorial Matter
I. PROFESSIONAL COMMUNICATION
Ileana ROTARU - MEDIA LITERACY AS A 21^ST KEY COMPETENCE. A CASE STUDY OF ROMANIA	pag. 3
Simona BADER, Corina SÎRB -ROMANIAN ONLINE MEDIA HEADING TOWARDS A FIGHT PARADIGM: A QUALITATIVE ANALYSIS	pag. 7
Adela Marincu POPA -REVIVAL OF THE TRADITIONAL CULTURE OF BANAT IN THE DIGITAL ERA – CADE STUDY - THE DOWRY CHEST FESTIVAL	pag. 18
Mihai MURARIU - ESCHATOLOGICAL THEMES IN ISLAMIC STATE PROPAGANDA	pag. 22
Sorin SUCIU - COMMUNICATING THROUGH PHOTOGRAPHIC IMAGES	pag. 29
Corina OZON - EXPOSITION DE SOI PAR L`ECRITURE DANS LE CONTEXTE DU VOYEURISME DES MEDIAS	pag. 34
II. LINGUISTICS AND COMMUNICATION
Adrian–Florin BUSU - RATIONALITY IN THE TECHNOLOGICAL EDEN	pag. 45
Isabella-Alice MATIEȘ-VERBUNCU - Legal language and technology: enhancing the delivery of linguistic messages	pag. 52
Anca Violeta BISCHOFF, Adina PALEA - A COMMUNICATIONAL ANALYSIS OF THE EVOLUTION OF SYMBOLIC LANGUAGE. CASE STUDY: EMOJIS	pag. 59
Tijana PAREZANOVIĆ - DIGITAL FICTION AND READING CARTOGRAPHERS OF URBANITY	pag. 72
Veronica CȂMPIAN - IST DAS ZUM LACHEN?!? DER EINSATZ VON HUMOR ALS STRATEGIE IN WERBEANZEIGEN	pag. 81
III. TRANSLATION STUDIES
Marina-Cristiana ROTARU - TRANSLATING ECONOMIC COLOUR IDIOMS AS A WAY OF DEVELOPING CROSS-CULTURAL ECONOMIC DISCOURSE	pag. 95
Andreea BAN - TRANSLATION AS A COMMUNICATIVE ACTIVITY IN TEACHING TECHNICAL ENGLISH	pag. 105
Anca DEJICA-CARȚIȘ - EINBLICKE IN DIE ÜBERSETZUNG DER BILDUNGSSPRACHE: RUMÄNISCH-DEUTSCH	pag. 111
IV. FOREIGN LANGUAGE PEDAGOGY
Andrijana ĐORDAN - GOING DIGITAL: FLIPPING THE FOREIGN LANGUAGE CLASSROOM	pag. 121
Anca MAGHEŢIU - GUTE GRÜNDE, UM DEUTSCH ZU LERNEN – ZUR MOTIVATION DER BWL- UND VWL- STUDIERENDEN AN DER WEST-UNIVERSITÄT TEMESWAR FÜR DEN FREMDSPRACHENUNTERRICHT	pag. 129
Daniela KOHN -IM VIRTUELLEN SPRECHZIMMER. DIE INTERAKTIVE ONLINE-KOMMUNIKATION IM DAF-UNTERRICHT, FACHSPRACHE MEDIZIN	pag. 138
Andreea Rodica RUTHNER - ZUR SPRACH- UND KULTURVERMITTLUNG DURCH INTERKULTURELLE BEGEGNUNGEN ANHAND VON FACE-TO-FACE CONTACTS, ETHNOGRAPHY, TANDEM LERNEN, NETZ- UND MEDIENGESTÜTZTEN LEHR- UND LERNPROZESSEN UND KULTURSENSIBILISIERENDEN METHODEN	pag. 149

Editorial Matter
I. PROFESSIONAL COMMUNICATION
Sorin SUCIU-COMMUNICATION CHALLENGES FOR SUSTAINABILITY	pag. 3
Daniel CIUREL-The Framing of Protest	pag. 7
Ileana ROTARU -A DIVIDED SPACE OF MEDIATIZATION: ROMANIAN CHILDREN AND THE INTERNET	pag. 16
Veronica Ioana ILIEŞ -DIGITAL COMMUNICATION STRATEGIES IN HORECA INDUSTRY. CASE STUDY MARTY RESTAURANTS, CLUJ-NAPOCA	pag. 21
Anamaria FILIMON-BENEA-LA VIDEO ET LE WEB	pag. 32
II. LINGUISTICS AND COMMUNICATION
Monica CONDRUZ-BACESCU-CORPORATE LANGUAGE IN ROMANIAN BUSINESS ENVIRONMENT	pag. 43
Anca Florina LIPAN-GRAMMATICAL SYNONYMY WITH PRESENT AND PAST TENSES IN ENGLISH AND ROMANIAN	pag. 52
Raad ALJOMAELY-THE PRONUNCIATION OF ENGLISH DIPHTHONGS BY IRAQI LEARNERS	pag. 67
III. TRANSLATION STUDIES
Gyde HANSE-VERÄNDERUNGEN DURCH DIE DIGITALEN WENDE	pag. 75
Carmen ARDELEAN-GRADIENCE VERSUS APPROPRIATENESS IN TRANSLATION: IS THE LINK BETWEEN TRANSLATION AND LINGUISTICS STILL STRONG, OR IS IT READY TO EXPAND TO NEW AREAS OF HUMANITIES?	pag. 86
Elena Violeta TĂNASE-REALIA IN SUBTITLING – AN INTERCULTURAL ENCOUNTER	pag. 98
Anca TRIȘCĂ (IONESCU)-USING GOOGLE TRANSLATE IN TRANSLATING ENGLISH NAVAL ARCHITECTURE TEXTS BY 1ST YEAR NAVAL ARCHITECTURE STUDENTS. A CASE STUDY	pag. 105
Ioana Carmen PĂȘTINARU-THE WEB-BASED STUDY GUIDES IN ENGLISH – A KEY TO SUCCESSFUL INTERNATIONALISATION	pag. 113
IV. FOREIGN LANGUAGE PEDAGOGY
Silvia MADINCEA PAȘCU-A CONTRASTIVE APPROACH TO ENGLISH AND ITALIAN PROVERBS ON BODY PARTS (TEACHING ACTIVITIES)	pag. 125
Anca DEJICA-CARȚIȘ-DEUTSCH ALS FREMDSPRACHE IM AKADEMISCHEN BEREICH	pag. 136
Iuliana-Florina PANDELICĂ-REFLEXION CRITIQUE SUR L’UTILISATION DES TICE DANS L’ENSEIGNEMENT / APPRENTISSAGE DE LA LITTERATURE EN ROUMANIE	pag. 145

Editorial Matter
I. PROFESSIONAL COMMUNICATION
John RYDER-POLITICS BY TWITTER: POLITICAL COMMUNICATION, DIGITAL TECHNOLIOGY AND THE PURSUIT OF COMMON INTERESTS	pag. 3
Carol COOPER-THE INFLUENCE OF THE MOBILE PHONE ON YOUNG ADULT COMMUNICATION	pag. 12
Lucian-Vasile SZABO, Iasmina PETROVICI-QUALITY JOURNALISM AND OTHER CHALLENGES	pag. 21
Vasile GHERHEȘ, Liliana CIȘMARIU-THE PRESENCE OF THE ROMANIAN PUBLIC ADMINISTRATION ON SOCIAL MEDIA	pag. 32
Sorin SUCIU-THE RHETORIC OF POST-TRUTH	pag. 40
Maria-Dana GROSSECK-Die Bedeutung des Fachsprachenunterrichts und seine Rolle zur Verbesserung und Unterstützung der Unternehmenskommunikation	pag. 45
Patrick LAVRITS-DIE UNSICHERHEITSVERMEIDUNG IN DER DEUTSCHEN UND IN DER RUMÄNISCHEN WERBUNG	pag. 53
II. LINGUISTICS AND COMMUNICATION
Felix NICOLAU-THE CONVERGENCE OF THE THEORY OF DISCOURSE WITH THE THEORY OF PERFORMANCE IN POSTHUMANIST CONTEXTS	pag. 71
Andreea-Nicoleta VOINA, Ada-Maria ȚÎRLEA-FEMINIST RHETORIC IN BARACK OBAMA AND HILLARY CLINTON’S DISCOURSE	pag. 82
Maţa ŢARAN ANDREICI-PHRASEOLOGICAL UNITS WITH SACRED NUMBERS IN RUSSIAN AND SERBIAN	pag. 92
Ștefana CIORTEA-NEAMȚIU-DIE GRÜNDUNG EINES MYTHOS – ON- UND OFF-LINE: EUGEN VON SAVOYEN, DER BEFREIER TEMESWARS	pag. 104
III. TRANSLATION STUDIES
Andrijana ĐORDAN-APPROACHING THE EU: TERMINOLOGY AND TRANSLATION DIGITAL RESOURCES	pag. 117
Andrea KRISTON-MACHINE TRANSLATION IN TRANSLATING BUSINESS TEXTS: MYTH VERSUS REALITY	pag. 126
Tijana PAREZANOVIĆ-MANAGING HUMAN-TO-HUMAN APPROACH WITH NO HUMANS PRESENT: A LOOK INTO POLITE FORMS OF ADDRESS IN SOFTWARE LOCALIZATION	pag. 137
Loredana PUNGĂ, Dana PERCEC-AN INQUIRY INTO CHALLENGES OF LITERARY TRANSLATION FOR FUTURE PROFESSIONALS	pag. 145
Mansoor KHALID-THE CONCEPT OF METAPHOR IN THE ENGLISH-ARABIC TRANSLATION	pag. 155

IV. FOREIGN LANGUAGE PEDAGOGY
Valentina BUDINČIĆ-WEB-BASED TEACHING RESOURCES FOR BUSINESS ENGLISH CLASSES	pag. 165
Iulia PARA-ADAPTING MATERIALS FOR TEACHING BUSINESS ENGLISH	pag. 173
Anca DEJICA-CARȚIȘ-DAS INTERNET IM STUDIENBEGLEITENDEN DAF-UNTERRICHT	pag. 176
Sabina DE CARLO-Deutsch als Fremdsprache im Banat: Unterricht zwischen Tradition und praktischem Nutzen	pag. 186
Sabina HOMĂNĂ-INNOVATIVE MITTEL BEI DER FÖRDERUNG DES KOMMUNIKATIVEN FREMDSPRACHENUNTERRICHTS	pag. 196
Daniela KOHN-DER STUDENT(INN)EN FREIE WAHL DIGITALE MEDIENNUTZUNG IM SELBSTSTÄNDIGEN DAF- UND RAF-ERWERB DER STUDIERENDEN AN DER MEDIZINISCHEN UND PHARMAZEUTISCHEN UNIVERSITÄT „VICTOR BABEȘ” TIMIȘOARA	pag.204
Anca-Raluca MAGHEŢIU-FACHSPRACHENUNTERRICHT IM HOCHSCHULBEREICH	pag. 213


I. PROFESSIONAL COMMUNICATION
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II. LINGUISTICS AND COMMUNICATION
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III. TRANSLATION STUDIES
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IV. FOREIGN LANGUAGE PEDAGOGY
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I. PROFESSIONAL COMMUNICATION
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II. LINGUISTICS AND COMMUNICATION
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III. TRANSLATION STUDIES
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IV. FOREIGN LANGUAGE PEDAGOGY
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I. PROFESSIONAL COMMUNICATION
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II. LINGUISTICS AND COMMUNICATION
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III. TRANSLATION STUDIES
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IV. FOREIGN LANGUAGE PEDAGOGY
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I. PROFESSIONAL COMMUNICATION
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II. LINGUISTICS AND COMMUNICATION
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III. TRANSLATION STUDIES
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IV. FOREIGN LANGUAGE PEDAGOGY
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I. PROFESSIONAL COMMUNICATION
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II. LINGUISTICS AND COMMUNICATION
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III. TRANSLATION STUDIES
	pag. 67
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I. PROFESSIONAL COMMUNICATION
	pag. 3
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	pag. 49
II. LINGUISTICS AND COMMUNICATION
	pag. 63
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	pag. 95
III. TRANSLATION STUDIES
	pag. 107
	pag. 117
	pag. 127
	pag. 131


I. PROFESSIONAL COMMUNICATION
	pag. 3
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	pag. 19
	pag. 25
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II. LINGUISTICS AND COMMUNICATION
	pag. 41
	pag. 49
	pag. 53
III. TRANSLATION STUDIES
	pag. 61
	pag. 67
	pag. 75

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