6/2021 Cuprins Pag 1-4 Cristina Alina Enea - Corporate Social Responsibility in Romanian Companies pag. 8 Iasmina-Nicoleta Haiduc - The Influence of CSR Actions on Company Reputation. Case Study: Company Image Before and After the Implementation of the CSR Program pag. 21 Ana-Lăcrămioara REBELI-SZABO - The Evolution of Corporate Social Responsibility Actions in Romania. Case Study of 2019 and 2020 pag. 31 Rebecca Ioana CHINCEA - The Role of Online Tools in Communication. Case Study: Negotiation in the Real Estate Business pag. 39 Lorena Camelia BALICA - Communication in Attracting Employees within Corporations. Case Study: - Analysis of the Way of Communication of 10 Multinationals with Subsidiaries in Romania pag. 47 Vanesa-Andrada CARABIN - The Effects of the SARS-Cov-2 Pandemic on Consumerism and Online Shopping pag. 57 Anuta IVANCUS - Improving Communication. Case study: Anti-COVID Speech for Young People pag. 67 Livian R. HOTICO - Insurance Company Consultants’ Reflections on their Activity in the Conditions Imposed by the COVID-19 Pandemic pag. 81 Andreea LUKIČ - Communication of the Social Assistance and Child Protective Services of Timis County with the Media, during the Sars CoV-2 Health Crisis pag. 96 Raluca CODREAN - A Debate on the Role of Social Media in Business Communication pag. 107 Antonia Patricia BURDULEA - The Role and Importance of Online Communication in the Business Environment pag. 115 Andreea-Constantina SAVA - Symbolism in Visual Communication pag. 123 Aurica ANDREESCU - The Digitalization of Organizational Communication pag. 135 Ana-Maria VLĂDESCU - The Influence of Emotional Intelligence in Leadership. Case Study: Barack Obama pag. 145 Bianca-Gabriela HORGA - Promotion Actions in the Activity of a Sports Start-up pag. 153 Daiana LUPU - Art and Science in Leadership pag. 161 Laura COLȚIȘ - Offline and Online Coffee Promotion. Case Study: Starbucks pag. 173 Alina-Dalia NEICONI - Ethics and Marketing Policy. Aggressive Advertising pag. 185